Frequently Asked Questions
Common questions before getting started
What does a website audit check?
An audit can cover crawlability, indexing, canonical URLs, sitemap, robots, hreflang, metadata, headings, internal linking, structured data, Core Web Vitals, mobile usability, broken links, landing-page quality, analytics, and conversion paths.
What is the difference between a website audit and ongoing SEO?
An audit is a structured diagnosis of the current website and its priorities. Ongoing SEO executes technical fixes, content strategy, internal linking, authority building, and measurement over time.
Does a website audit include implementation?
Audit and implementation should be scoped clearly. The audit provides findings, priorities, and recommendations. Implementation can follow as a separate phase based on impact, risk, system access, and development requirements.
What is the difference between SEO and GEO?
SEO focuses on search-engine discovery and ranking. GEO strengthens entity structure, facts, sources, and content so AI-assisted search systems can understand and reference the business more reliably. Strong technical foundations support both.
How long does SEO take to show results?
There is no universal timeline. Results depend on technical condition, domain history and authority, keyword competition, content quality, internal linking, backlinks, and how quickly search engines crawl and re-evaluate the site.